TRAINS AND MORE WEB SITE PRIVACY STATEMENT (Updated 10/15/2006)
WELCOME!

This Trains and More Web site allows you to browse and purchase our entire collection of Thomas the Tank Engine, Melissa and Doug and more. If you are a parent or guardian and are interested in knowing more about Trains and More's policy regarding the online collection of information from children, we recommend reviewing the Note To Parents below.

Trains and More respects the privacy rights of its online visitors and is committed to providing you with a secure online environment. We have adopted an Online Privacy Policy ("Privacy Policy") that guides how we collect, store and use the information you provide us online.

What information does Trains and More collect?

Ir order to give you the most exciting Internet experience possible, Trains and More may request and/or collect information from you on a voluntary basis when you: (1) register with us; (2) shop at our online store; (3) participate in contests, events or promotions; (4) send questions or comments via e-mail to Trains and More customer support; (5) submit your resume to us online; and/or, (6) fill out online surveys. The requested information may include personal information such as your name, e-mail address, telephone number, and home address. For some activities, we may also ask you to create a password and to provide demographic information such as your age, the gender and birthdates of children in your household. If demographic information is collected for an activity that also requires personal information, we may combine the demographic information with your personal information. This allows us to tailor the notices we send you and the content we provide you according to your preferences and interests.

If you are under the age of 13, you will need your parent or guardian's consent before you can provide any personal information to us for purposes of registration and other online activities. Kids, if you are ever unsure about anything you are seeing on this site, ask your parent or guardian for help. See Note To Parents below for more information.

Registration
If you wish to register with our site, you may be asked to supply personal information such as your full name, e-mail address, and mailing address. We may also ask you to provide demographic information such as your birthdate, gender, the birthdates and genders of children in your household, the postal code and country in which you live, and information on products you own or of interest to you. Trains and More uses such information to periodically contact you with product information news, special offers and relevant announcements and to provide other exclusive benefits to those who register on our site.

Online Store
Visitors purchasing goods and services through our online store will need to provide a valid credit card number and expiration date, in addition to name, mailing address, phone number and e-mail address.

Promotions
To participate in some of our promotions, you may be asked to provide an e-mail address or screen name, so that we can let you know if you won a prize. Please do not use your real name for these promotions. For other promotions, we may request your name and home address in order to send you products or information by regular mail.

E-mail
By allowing you to send e-mail to us, we are not attempting to collect any personal information about you. We will only use personal information (such as name, mailing address and e-mail address) contained in your e-mail to respond to your specific inquiry or comments in the e-mail. Although we may retain your e-mail for a period of time, we will not use any personal information contained in your e-mail for any purpose other than responding to your specific inquiry or comments.

By allowing you to send postcards or pages to friends, we are not attempting to collect any personal information about you or the person you are e-mailing. We will use the personal information supplied (such as name and e-mail address) only to send the postcard or page as you request and allow the recipient to respond to you.

Resumes
From time to time this site will allow for the online submission of resumes. Personal information collected from resumes is not subject to this Privacy Policy. However, we can assure you that such information will be used solely for the purpose of accepting and evaluating candidate submissions for job postings.

Online Surveys
In order to improve the user experience at our Web site, we may employ online surveys for visitors to volunteer anonymous demographic information about themselves and provide us feedback about why they visit this site and what we can do to make it better. Information collected through these surveys is anonymous; we cannot identify who is submitting the information or tie it to other personally identifiable information a user may have provided us through another means.

Whatever the activity may be, we will only collect information to the extent deemed reasonably necessary to fulfill your requests and our legitimate business objectives. If you do not want to submit personal information when requested, you will not be able to access certain areas on our site. However, you do not need to provide personal information to Trains and More in order to use our Web site.

Who is collecting my information and how will it be used?

Trains and More collects the personal information you provide on our site. We will use the information you submit to our Web site to send you advertising or promotional materials, including information about new products, contests, features and enhancements, special offers and other events of interest. We also use your personal information for our internal marketing and demographic studies, so we can constantly improve the products and services we provide you and can better meet your needs.

The demographic information (e.g., age and gender) you provide us is collected by Trains and More and may be disclosed in aggregate to third parties. This aggregate demographic information cannot be used to personally identify you or your computer.

With whom does Trains and More share my personal information?

From time to time, Trains and More may employ and share its customers' personal information with entities who use it solely to provide support for the internal operations of the Trains and More website (e.g., online product fulfillment, online registration and email services, or technical support). These entities will not use your personal information for any other purpose, and have agreed to maintain the confidentiality, security, and integrity of the personal information you submit.

We may disclose personal information in the good faith belief that we are required to do so by law, including but not limited to disclosure to law enforcement or other government officials in connection with an investigation of fraud, intellectual property infringements, or other activity that is illegal or may expose you or us to legal liability.

Trains and More does not sell, rent, or otherwise disclose personal information collected from and about its users (including children under 13) to third parties. However, in the event of a merger, acquisition, reorganization, bankruptcy, or other similar event, Trians and More's customer information may be transferred to our successor or assign, if permitted by and done in accordance with applicable law.

Cookies and Clear GIFs

Trains and More uses cookies and clear GIFs to enhance your experience at our Web sites. These cookies and clear GIFs let us know how many people are coming to our site, how frequently, and how they are using the site, allowing us to make updates to content and improve navigation as appropriate.

Cookies are pieces of information that we place on your computer to help us accurately understand how many consumers are visiting a particular site, how often they visit that site, what content they are most interested in, and how they prefer to shop for our products. For example, a cookie will allow us to remember certain things based on your Internet Protocol or "IP" address (an IP address is the string of numbers that identifies each sender or receiver of information that is sent across the Internet), such as your login information, the time and duration of your visits, how you navigated through our content and where you exited the site. To save you the time of re-entering your login information every time you come back to our Web site, Trains and More may link information contained in a cookie to your email address. We do not use cookies to retrieve information from your computer that we did not originally send in a cookie.

Clear GIFs, sometimes called "Web bugs," are file objects, usually a graphic image such as a transparent one pixel-by-one pixel GIF (Graphics Interchange Format, one of the two most common file formats for images on the Web), that are placed on a Web page or in an e-mail message to monitor user behavior. The GIF tells us the IP address of the computer that fetched our page, the URL of the page the GIF is on, the time the page was viewed, the type of browser used, and can tell us a previously set cookie value. This anonymous information is returned by the clear GIF to Trains and More, and we use this information to accurately count visitors across multiple Trains and More sites and understand how they navigate and use our network of sites. Trains and More does not combine information gathered through clear GIFs with your personal information.

Log Files

Other information passively collected by Trains and More is in the form of logs - files that record website activity and gather statistics about web users' browsing habits. These entries are generated anonymously, and help Trains and More determine (among other things) how many and how often users have visited our Web site, which pages they've visited, and other similar data. We also use the log file entries for our internal marketing and demographic studies, so we can constantly improve the online services we provide you. Log files are used internally only, and are not associated with any particular user, computer, or browser.

Linking to third party sites

To provide relevant information not found on our Web site and to facilitate online shopping, Trains and More may provide links from our Web site to third party Web sites. Trains and More will notify users when they are leaving a our site and we encourage our users to read third party sites' privacy policies before submitting personal information.

Opt-out

If you do not want Trains and More to send you e-mail about our products and/or services, you can opt-out at the time of registration or at the time of information collection. If you are receiving e-mails or regular mail and at a later date you choose to opt-out and have your name removed from Trains and More’s e-mailing list, you can do so by using the link included with a Trains and More e-mail or by sending an e-mail to registration@trainsandmore.com.

Safeguarding your personal information

Trains and More will only collect personal information to the extent deemed reasonably necessary to serve our legitimate business purposes, and we will take appropriate steps to ensure the security and integrity of any information you provide to us. Any information provided to us is housed in a secure datacenter, which can only be accessed via SecureID by appropriate personnel.

Review, update and removal of personal information

If you have registered with our site, you may at any time review and/or update the contact information we have for you or inform us that you want us to remove your information from our database by either visiting the online profile section of one of our sites or contacting us at registration@trainsandmore.com. If you choose to send us an e-mail, please be sure to include in your message the e-mail address you used to register so that we can verify your request.

Questions and Complaints

Any questions or complaints about Trains and More or this privacy statement can be addressed by contacting us at registration@trainsandmore.com.

We reserve the right to change this statement at any time, so visit this page from time to time to check for changes. For additional information about our Web site, please see our Terms and Conditions of Use.

Thanks. Have fun!

NOTE TO PARENTS

Trains and More has developed this Web site to be an enjoyable experience for children (and adults) of all ages. Trains and More recognizes that some younger children may not understand some of the information contained on the Web site or how the site operates. That is the purpose of the Privacy Statement. Please discuss this statement with your children so that they will better understand how to use the site and the information they may be asked to provide. Trains and More strongly believes that providing its visitors with accurate and adequate notice about the Web site will lead to informed choices and decisions about how to use the site, as well as protect its users' privacy. If you have any questions or comments about our policy, please contact us using the Contact Information provided below. For all other issues, please contact Customer Service.

Children Under 13

Collection and Use of Children's Personal Information
Trains and More may collect and store personal information about children under 13 ("children" or "child") if it is submitted in connection with our website registration and with the parent's verifiable consent. If given verifiable permission from a parent, Trains and More may collect and store the following types of personal information about a child under 13: name, email address, mailing address, parent's or guardian's name, and parent's or guardian's email address. Trains and More may also collect demographic information about a child such as the child's date of birth, gender, and other preferences; and, combine such information with the child's personal information. Trains and More will only collect this information if it is voluntarily submitted to us by the child or parent and provided with the parent's verifiable permission. For information on how we use cookies and other information collection tools, please see our section on "Cookies and Clear GIFs" (above).

Once collected, a child's registration information may be used to: (a) allow the child to participate in activities on our site (e.g., contests); and, (b) allow us to send the child promotional materials, including information about new products, contests, features and enhancements, special offers, and other events of interest. We may also use the information for our internal marketing and demographic studies, so that we can constantly improve the products and services we provide our visitors and to better meet their needs.

Please note that we are prohibited from conditioning a child's participation in an activity - like contests - on the child's disclosure of more personal information than is reasonably necessary to participate in the activity. This means that if we don't need a specific piece of information (like the child's phone number) to allow the child to participate in a contest, we simply won't ask for it. To read about the steps Trains and More takes to protect the confidentiality, security, and integrity of children's personal information, please see our section on "Safeguarding your personal information" (above).

In some instances, certain portions of our site (e.g., electronic postcards) will allow children under 13 to submit personal information such as their e-mail address without first telling us their age or obtaining their parents' consent. Such portions of our site operate activities or provide services in a way that does not require prior parental consent.

Trains and More Contact Information

Any personal information that a child provides to our Web site for purposes of registration is collected by Trains and More. Trains and More's contact information is as follows

Trains and More, LLC.
Attention: Website Administrator
101 E. Main Street, Bldg. 13
Little Falls, NJ 07424
973.812.5222
registration@trainsandmore.com

Disclosure of Children's Personal Information

Please read the section titled "With whom does Trains and More share my personal information" (above) for our policy on the disclosure of personal information collected from and about children under 13.

Parental Access

A parent who has already given Trains and More permission to collect and use his or her child's personal information can, at any time, do the following: (1) review, correct, or have deleted the child's personal information; and/or, (2) discontinue further collection or use of the child's personal information. To do so, please refer to the confirmation email provided to you when you gave consent or contact us at registration@trainsandmore.com and be sure to include your child's name and email address, and your name and email address. To make changes to your child's demographic information, you may also visit the online profile section of our site. We will be happy to honor your request.

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